Clear retainers, no vague invoices
Every engagement starts with a discovery call and a written scope before any deposit is collected. Below are our three standard retainers, plus typical pricing for individual services.
- Press release distribution (2x monthly)
- Media list building & targeting
- Monthly coverage report
- Email & call support during business hours
- Executive ghostwriting
- 24/7 crisis team
- National media placements (up to 4 / month)
- Executive ghostwriting (2 bylines / quarter)
- Quarterly crisis simulation
- Brand sentiment analysis
- Priority response window
- 24/7 on-call crisis team
- Unlimited media pitches & placements
- Global press strategy (US, UK, EU)
- On-call crisis team, 24/7
- Dedicated thought leadership platform
- Quarterly strategic deep-dive
- Custom media monitoring dashboard
Retainers reflect typical monthly scope in USD. Every quote is confirmed in writing after a discovery call, before any work begins.
Standalone & add-on pricing
Need a single service rather than a full retainer? Here is what that typically looks like.
| Service | Typical price | What's included |
|---|---|---|
| Single press release | $650 – $1,200 | Drafting, editing, and distribution to a targeted media list |
| Media training session | $900 / session | Half-day interview coaching and messaging drills for one spokesperson |
| Executive byline article | $1,100 – $2,000 | Ghostwritten article pitched to a target trade or business outlet |
| Crisis response plan | $2,500 – $5,000 | Custom messaging framework and rapid-response protocol |
| Brand sentiment audit | $1,800 | One-time analysis of current coverage tone and share of voice |
| Project-based campaign | From $6,000 | Fixed-scope campaign for a launch, milestone, or announcement |
Frequently asked
These figures reflect typical scope. Your exact retainer or project quote is confirmed in writing after a discovery call, once we understand your goals, and it will not change once you approve it.
Most retainers run on a three month minimum, since media relationships and coverage momentum take time to build. Project-based work does not require a retainer commitment.
Yes. Most Momentum and Authority clients combine media relations with crisis readiness and thought leadership under a single monthly retainer rather than separate invoices.
Project-based work typically requires a 40 percent deposit. Monthly retainers are billed at the start of each service month once your written scope is approved.